Pricing
$399, paid in three steps.
You never hand over the full amount up front. You start at $99, see what the work looks like, and carry on only if you want to.
The three milestones
| Milestone | Price | What it covers |
|---|---|---|
| Proof Sprint | $99 | Teardown, positioning, hero directions, CTA recommendation, page structure, pricing and checkout advice, private preview |
| Full Build | $150 | The full responsive page on staging with checkout, success and cancel pages, and analytics |
| Final Handoff | $150 | One round of changes, final checks, production deployment, source code and docs |
| Total | $399 | The first $99 counts toward this, it isn't extra |
What you get for $399
- One landing page, up to eight main sections
- Positioning and copy
- Desktop, tablet and mobile
- Your existing checkout wired up, plus success and cancel pages
- Basic analytics with the events that matter
- SEO title, meta description and Open Graph
- Production deployment, one round of changes, handoff docs
What it doesn't cover
- The product itself. Yours should already work
- Backend, auth, dashboards or native apps
- Complicated billing beyond what's agreed
- Brand identity, endless pages or endless revisions
- SEO campaigns, blog writing, paid ads or social
When each payment happens
Nothing is invoiced speculatively. Each milestone has a condition that has to be true before it starts, so you always know what you're paying for and what has to be in place first.
| Milestone | Starts when |
|---|---|
| Proof Sprint, $99 | Payment has cleared, your product details are in, and the assets you agreed to send have arrived |
| Full Build, $150 | You've approved the Proof Sprint, the second payment has cleared, and any remaining assets are in |
| Final Handoff, $150 | You've reviewed the full staging build and sent your feedback in one batch, and the balance has cleared |
Stop after the Proof Sprint and you keep everything delivered and owe nothing further. There's no pressure to carry on and no penalty for not doing.
Add-ons, and what each one actually is
These exist for a real stated need, not as a menu to pad the invoice. If you don't need one, it doesn't get quoted.
| Add-on | Price | What it is |
|---|---|---|
| Extra page | $99 | One more page beyond the landing page, built to the same standard |
| Launch content pack | $99 | The written pieces around the launch rather than the page itself |
| Welcome or transactional email | $79 | One basic automated email, wired up and tested |
| Simple order dashboard | $149 | A minimal view of what's been ordered. Not a full admin panel |
| Priority delivery | $149 | Your sprint moves to the front of the queue |
| Ongoing care | $79/mo | Small changes and upkeep after handoff, month to month |
What counts as the included revision
One consolidated round of changes is in the $399. Feedback gets sorted into four buckets, and you're told which bucket each item landed in and why, rather than being quietly billed or quietly ignored.
- Included. A change to something already in scope. Done as part of the revision round
- Clarification. A question rather than a change. Answered, and it doesn't use up the round
- Out of scope. New work that wasn't agreed. Quoted separately, and you decide
- Flagged. A change that would hurt the page or carry a technical risk. You get the reasoning, then it's your call
Paying, and getting money back
Each step is invoiced on its own, with a numbered invoice, and the payment clears before work starts. The Proof Sprint has a narrow guarantee: if the agreed work isn't delivered within 48 hours of the payment clearing and your assets arriving, you get the $99 back. There's a short list of exclusions and they're written out on the risk page.
What's never promised: sales, conversions, revenue, users, a spot on Product Hunt, funding, or search rankings. The guarantee is about delivery time. It isn't a promise about how your business does afterwards.
Find out what's worth fixing first
The five point teardown is free and comes back in writing inside 48 hours.
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